Meta Ads Tax Policy by Country – Updated 2025

As digital advertising becomes increasingly regulated, Meta (Facebook) has continued expanding its tax compliance measures across multiple regions. If you’re running Facebook ads internationally, it’s essential to stay informed about tax charges that may apply to your ad spend.

Here’s an updated breakdown of Meta’s tax policies by country as of 2025:

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🇻🇳 Vietnam

• Tax: 5% VAT

• How it’s applied: Automatically charged on your invoice if your billing country is set to Vietnam.

• Note: No need to manually register, but always download VAT invoices for your accounting.

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🇮🇳 India

• Tax: 18% GST

• Requirement: Must enter your GSTIN in Meta Business Manager to claim input credit.

• Applied on: All ad spends billed to Indian addresses.

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🇹🇼 Taiwan

• Requirement: You must verify the beneficiary and payer of your ads.

• Additional Info: Meta requires authorization information (agency name + license number, if any).

• Ads may be paused until verification is complete.

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🇮🇩 Indonesia

• Tax: 11% VAT

• Recommendation: Add your NPWP (Tax ID) to Business Info.

• Notes: Charged automatically on billing invoices.

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🇹🇭 Thailand

• Tax: 7% VAT

• Tip: Make sure your business is VAT-registered if you want to reclaim the tax.

• When charged: If billing address is in Thailand.

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🇵🇰 Pakistan

• Tax: 19.5% sales tax in some provinces

• Action: Add NTN or STRN to your ad account settings.

• Notes: Policies may differ between regions (Punjab, Sindh, etc.).

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🇪🇺 European Union (All EU Countries)

• VAT: Between 17–25% depending on the country

• For businesses: Add a valid VAT ID to avoid VAT charges.

• For individuals: VAT is applied automatically.

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🇺🇸 United States

• No federal tax, but state-specific taxes may apply (e.g., in New York or Texas).

• Tip: Always check local state tax laws if your business is US-based.

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✅ How to Stay Compliant

1. Go to Meta Business Settings → Payments → Tax Info

2. Enter your business registration details, such as VAT ID, GSTIN, or local tax ID

3. Review your monthly invoices and download them for accounting purposes

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💬 Need help setting up your ad account or verifying tax information?
Our team provides high-quality agency ad accounts with proper invoicing, compliance support, and unlimited scaling capability.

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Tags: #FacebookAds #MetaAds #DigitalMarketing #Tax2025 #AdCompliance #BusinessSupport